At the end of the day people won't remember what you said or did, but they will remember how you made them feel.
-- Maya Angelou
Our Philosophy of Giving
As our first year of business was drawing to a close over a decade ago, we were exploring meaningful ways to thank our diverse clients. Many were based in different countries, and as Kelly spent her formative years as an expat in an international school setting, she had fond memories of celebrating diverse holiday traditions. However, many clients also worked for organizations with strict policies against accepting "gifts." Therefore, we continued exploring what this diverse group had in common.
In addition to an entrepreneurial and achievement-oriented spirit, they all shared a deep desire to help others. We started listening more intently to the "who" and "why" they were called to serve, and our new annual tradition was born. We selected the calendar New Year as our time frame, for it represents a progressive worldwide celebration as midnight arrives across the globe, with Lunar New Year celebrations soon to follow.
Our richly diverse client community now spans 6 continents! Thanks to the repeat business and generous referrals of the executive leaders, leadership teams, entrepreneurs, and professional coaches we have the honor of working with each year, we continue to re-allocate our annual marketing budget to contribute to more non-profit and charitable organizations selected with you in-mind. In addition to the fulfillment this infuses in our work, we are now able to "pay it forward" in more ways than we ever imagined. It also allows us to serve more ideal clients like you, while remaining 100% referral-based. We are deeply appreciative of your repeat business, generous testimonials, and thoughtful referrals.
Our Annual Giving Campaign begins with our deep appreciation for the diverse organizations, missions, backgrounds, and cultures that our active clients and referring colleagues represent each year. We also reflect on the local, national, and global needs calling for our collective attention and support. We run those through the "filter" of our Guiding Principlesbelow, and research each organization's ratings through Charity Navigator, GuideStar, or the BBB of Wise Giving Alliance. We then make our donations anonymously via the Network for Goodwith customized designations as appropriate.
Our Vision -- A virtuous flywheel of purpose-driven professionals serving thriving organizations creating sustainable communities, worldwide.
We Provide Core Support To us this means providing resources to support basic needs, such as those at the foundation of Abraham Maslow's Hierarchy of Needs model; the "big rocks" of Physiological Safety include access to safety, food, water, warmth, health care, and rest. A core focus is those less able to help themselves, such as children, animals, and those impacted by domestic abuse, natural disasters, and extreme poverty.
We Connect Global Communities This includes finding ways to connect those with urgent needs to the people, communities, or international relief organizations best positioned to provide critical care and resources. Although a natural disaster may not impact our immediate community, we don't have to look far to find ways to help those with urgent and unexpected needs across the continents that our small business serves, and to support organizations proactively striving to promote world health and eradicate debilitating hunger and disease. As a global community, we believe we all benefit from their dedicated efforts.
We Empower Independence Once foundational and urgent needs are met, we focus on contributing to those dedicated to bettering themselves and their communities. Sometimes this means helping them to remember and call on their own resourcefulness, even while providing a helping hand to support their tentative first steps.
We Provide Access to Opportunity Sometimes empowerment, alone, isn't enough. We believe that providing access to opportunities for under-served individuals and communities to continue building on their own resourcefulness has the potential to create a virtuous cycle of positive impacts for all involved.
We Co-Create A Sustainable Future When those we have helped in turn "pay it forward" to help others, our "investment" in their livelihood continues to build positive momentum. Thank you for helping us to continue turning this invaluable flywheel for creating a virtuous cycle and more sustainable future for us all.
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